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During the 1970s, a new brand of pop music was born – one that was steeped in African and African-American styles – particularly jazz and R&B but appealed to a broader cross-section of the listening public.

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Earth, Wind & Fire

Earth, Wind & Fire

Genres : '00s, '70s, '80s, '90s

As founder and leader of the band Earth, Wind & Fire, Maurice White not only embraced but also helped bring about this evolution of pop, which bridged the gap that has often separated the musical tastes of black and white America.

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